Promotional Ideas for May
Posted by Mike Ferris on Sunday, May 03, 2009 and posted in Home Health CareCinco de Mayo has become a very popular celebration in the U.S. One way to celebrate this holiday is to make a nice home made Mexican food luncheon for your most profitable accounts. Take small Mexican flags and other decor with you to decorate the offices.
Tie the celebration of Mother’s Day to various Women’s Health Initiatives. There are many issues of importance to women’s health that lend themselves to educating the community. Since many of your referral sources and clients are women, these initiatives will generate a good response.
Graduation season is upon us. You should know which of your referral sources have children who are graduating. Send congratulations cards and include a small gift for your better accounts. Picture frames are always a good gift for the proud mom or dad. Some type of gift certificate for a book store, video rental or electronics retailer for the graduate would be appropriate. Keep in mind that the value of any gift should be within the agency’s policy regarding the value of gifts.
Memorial Day is a good time to celebrate the sacrifices of our soldiers and their families. It is a good time to stop and reflect on what freedom means to your patients and clients.
Excerpted from 101 Home Care Promotional Strategies that Deliver Legendary Results Without Busting Your Budget! by Michael Ferris
