Pens for Patients (And Teams, Too!)
Posted by Mike Ferris on Saturday, February 21, 2009 and posted in HospiceWill you please start equipping your admissions team with logo laden pens so that they can give one to each customer, patient and family that they visit? This will build name recognition and provide the phone number (make sure to put the phone number you want them to use on the pens—the customer service center).
“Passing the pen” is one of the clumsiest games that hospices play.
The family will need to sign some forms, so why not just give them a pen to use (and keep)? Besides, sharing that handheld pen can spell trouble in flu season!
Tip: Make sure the ones the team uses have your logo too!
Excerpted from LEGENDARY RESULTS: Managing Referrals & Increasing Admissions Vol. 2: The Admissions Process by Michael Ferris and Polly Rehnwall.