Maximize Referrals Before the Summer Begins!
Posted by Mike Ferris on Friday, May 30, 2008 and posted in UncategorizedGoal for the Month of June:
The theme for the month of June needs to be to maximize referrals before the summer begins in earnest. It is too easy to blame dips in referrals on seasonality—don’t let it happen. Be proactive and maintain promotional efforts all summer long to keep your numbers up.
Monthly Reminders:
Lots of weddings and even more anniversaries to celebrate. Keep a list of all of your referral sources’ anniversaries so that you can send them a card or take them a small gift. Make sure to keep your ear to the ground so that you know when their children plan to marry.
Holidays and Important Dates in June:
Adopt-a-shelter-car Month
Cancer from the Sun Month
Child Vision Awareness Month
Children’s Awareness Month
Effective Communication Month
Entrepreneurs “Do It Yourself” Marketing Month
Dairy Month
Fireworks Eye Safety Month
International People Skills Month
National Aphasia Awareness Month
National Candy Month
National Iced Tea Month
National Rivers Month
National Rose Month
National Safety Month
Potty Training Awareness Month
Professional Wellness Month
Sports America Kids Month
Student Safety Month
Turkey Lovers’ Month
Vision Research Month
Rebuild Your Life Month
Excerpted from 101 Promotional Strategies That Deliver Legendary Results without Busting Your Budget! by Michael Ferris